Digital Marketing Services at Wellness Works

Healthcare Marketing & Local SEO Services

Grow Your Client Base With Data-Driven Strategies that Produce Results

Patient Pro
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“Thanks so much for all you help! You've been a blessing to Infinity Kids”

Amanda Fink, MOT, OTR/L, SWC
Infinity Kids Owner/Director
Client Testimonial 

Wellness Works Management Partners has been incredibly helpful with guidance and growing my Physical Therapy business! They know healthcare inside and out, and I highly recommend them

Scott Harnden
Physical Therapy by Phoenix

Using Healthcare Marekting to Energize Your Patient Growth

The PatientPro Healthcare Marketing System Is a Road Tested, Done-For-You Healthcare Marketing Solution

Done correctly, medical marketing can increase your profits, attract the patients you want, enhance your reputation (brand), and even enable you to have a work life balance again. Choosing a healthcare marketing provider shouldn’t be taken lightly though. After all, it’s your reputation that’s on the line.

Healthcare Marketing, even if you’re content with your current patient numbers, can’t happen without a planned medical marketing strategy. Think of all the motives someone might have to change healthcare providers: changes in healthcare insurance, relocation, wait times, or just one negative experience. You are not guaranteed to keep up your patient volumes forever.

A Marketing Strategy Designed for Healthcare Clinic Growth

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We Target Your Ideal Patient Demographics

We assist private practices to quickly and accurately identify where your target audience spends their time so that your marketing efforts can be better targeted and result in more significant engagement.

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We Direct Traffic That Converts to Your Site

Your practice doesn’t need more traffic. It needs targeted traffic that converts into long-term patients. We use a systematic approach to filtering buyers to your website, who are eager to purchase your services.

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We Deliver New Patient Leads Every Month

Booking new patients is great, but we don’t stop there. Far from it, in fact! Our Patient Growth System is designed to set your practice up for long term success by creating a marketing infrastructure built to scale.

Wellness Works follows our custom Patient Pro Marketing System, ensuring all our digital marketing efforts deliver profitable results. Leverage Wellness Works digital marketing services today, and let’s boost your customer acquisition and retention rates.

Why Choose Wellness Works As Your Digital Marketing Agency

Our PatientPro Healthcare Marketing System Wins Patients, Increases Revenue and Amplifies Your Reputation. 

Local SEO for boosting local leads

Rank Higher, Boost Traffic And Convert More Leads with SEO

Local searchers are engaged, ready to buy, and ripe for converting. If your practice intends to be as profitable as possible, you should market to these potential patients by capitalizing on local SEO through Google My Business listing optimization, On and Off Page website SEO and credible link building.

Spend Your Patient Marketing $$$ On Relevant Audiences

Stop throwing away money on expensive surveys and tedious research. We identify who your customers follow, what they read, listen to, and watch, so we can reach them where they like to spend their time.

Find relevant audiences to improve patient growth
Understand your audiences search intent to improve patient growth

Exploit Search Intent Through Paid Traffic

PPC or Pay-Per-Click advertising allows marketers to pay only when their ad is clicked by an online user. This online advertising model enables marketers to display ads in the sponsored results section of the search engine’s results page. Turn consumers into patients with a high performing multi-channel ads strategy designed around your healthcare business goals.

Create an Enticing Offer

Who doesn’t like a good promo? We help you choose an offer that’s both profitable to you and irresistible to your potential patients.

Creating an irresistible offer for patient growth
Google My Business
Optimize Your GMB for Patient Growth

Give Your Patients more ways to Connect

Google My Business is critical for any healthcare marketing strategy

A strong GMB profile is not going to replace an SEO campaign or any serious marketing strategies.

Instead, it’s going to complement your website and empower your existing campaigns. It’s incredible how many businesses still have not taken the time to establish and optimize their GMB page. Perhaps they still don’t understand precisely how it can benefit their private practice or need help executing a marketing vision. 

Healthcare providers like doctors, therapists, and other medical practitioners can use Google My Business to claim and manage their practice’s info to engage and update current patients, and attract new patients as part of their overall web presence strategy

Reputation Management

Your online reputation is the first thing prospective patients will look to as they form an opinion about your practice. Cultivating a positive online reputation is a critical factor impacting the growth of your private practice’s success.

  • 49% of new patients need at least a four-star rating before they choose to use a clinic
  • Consumers read an average of 7 reviews before trusting a business.
Reputation Management for patient growth
Retargeting Healthcare Marketing Campaign

Patient Retargeting

Retargeting happens by placing a cookie on the computer of a potential patient visiting your website. No matter where they go, we will identify them by this cookie and show them content related to the services they showed interest in on your site. Retargeting is an excellent way to supercharge your marketing ROI.

Marketing Automation Made Human.

Stop killing yourself with manual outreach. We’ll build a system that finds and qualifies your leads before you ever need to take action.

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Healthcare Marketing Services FAQ's

What is Healthcare Digital Marketing?

Digital marketing is the marketing and advertising of a business, person, product, or service using online channels, electronic devices, and digital technologies. 

 

Digital marketing strategies and tactics are crafted to target a specific online audiences across a variety of internet-connected platforms. A few digital marketing examples include search engine optimization (SEO), pay-per-click (PPC) , social media, email, and more.

What is a Healthcare marketing strategy look like?

A digital marketing strategy requires a detailed plan to utilize varying digital marketing channels to achieve your business goals.


When designing a digital marketing strategy, you should consider which channels to use, the resources (people, time, and money) to assign to each channel and what to expect in terms of ROI.

Many business owners make the common mistake of trying to execute everything at once, and at the end of the day, their results are underwhelming.

How does my business benefit from Healthcare Marketing Services

Unlike most offline marketing efforts, digital marketing allows marketers to access accurate results in real time. If you've ever put an advert in a newspaper, you'll know how difficult it is to estimate how many people flipped to that page and paid attention to your ad. There's no guaranteed way to know if that ad was responsible for any sales or site traffic.

 

On the other hand, with digital marketing, you can measure the ROI of pretty much any aspect of your marketing efforts.

Why digital marketing matters?

Google and Facebook generate more revenue than any traditional media company because they control more eyeballs. That's why digital marketing matters; it is where the attention is.

10 ways to utilize Healthcare Marketing Strategies in your business

  1. Build brand awareness with a social media ad campaign on Facebook
  2. Increase qualified website traffic with a content marketing strategy
  3. Generate purchases and leads with a PPC ad campaign
  4. Improve website conversion rates with CRO tests
  5. Grow qualified website traffic, search result visibility, and sales with an SEO strategy
  6. Target competitor locations and qualified leads with geofencing advertising
  7. Convert high-value leads with a dedicated account-based marketing plan
  8. Encourage customer loyalty and repeat purchases with an email marketing campaign
  9. Increase time on page and conversion rates by improving your site’s page speed
  10. Expand reach with marketing strategies on Bing

Join Our Growing List of Happy Practices

At Wellness Works Management Partners, we take client relationships seriously. We also implement the same strategies we preach in our own business.

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Verified Google Reviews

5/5

Get in Touch

How do you rank on Google? Google Maps? Is your website mobile-friendly, search-engine-optimized and ranking for the proper keywords? How does the competition compare? What online advertising opportunities should you consider? 

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